Search results for: human brands
by Tim Girvin | Brands, Concepts, Places | Apr 21, 2016
The Quest for Soulful Places As a designer, I find that the work on converting spaces to more meaningful places, which more often than not has to do with the very journey of what soul is supposed to be. Soul is a ancient seed sound — a voicing — for sea, and the point... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Mar 8, 2016
What do you know, anyway? Enchantment, engagement and embracement in the layering of brand messaging, visualization and experience design. The quest to know? The mystery of mind, message and meaning. What about that question, I was contemplating it — someone asked me:... Read More
by Tim Girvin | General, Marketing 2.0, Storytelling, Trends | Mar 7, 2011
The rise of the stormtwister: which one are you following? Surely, it’s changed, Charlie’s tiger-blooded human branding keeps on surging. But why? Friend Robert Weitz pointed out, as he put it, the gladiatorial posting of winning wars of followers. Andrew... Read More
by Tim Girvin | Brands, Retail | Feb 18, 2011
Rockets, lubrication and the innovative force of personality in the leadership of John Barry WD-40. Personally, I love the scent. Nothing like jetfuel in the morning. Someone commented, “why is that you always are smelling things first?” This is a story... Read More
by Tim Girvin | Brands, Concepts | Jan 24, 2011
What do you know? The mystery of mind, message and meaning. I was thinking about that question — someone asked me: “well, what’cha know?” And I contemplated the depth of the question. It’s just as powerful as “what’s your... Read More
by Tim Girvin | Brands, Concepts, Marketing 2.0, Retail | Mar 21, 2010
Apple and the i: iPad and the brand concept of prefix brand nomenclature conceptions What’s behind the i? As an Apple evangelist — a missionary, perhaps — (a student) for me it’s been about the exploration of brand legacy. I go back with Apple,... Read More
by Tim Girvin | Brands, Concepts, Marketing 2.0, Motion Pictures, Storytelling | May 11, 2009
Examining the concept of set design, visuals and production reflected in experience and branding: It took me a long time to determine whether this structure for the film Quantum of Solace was real, or a production design concept for the movie. As it was, the building... Read More
by Tim Girvin | Cool People, Designers, Human brands | Apr 24, 2013
How are Designers, Creative Minds, Changed by Babies? Having met Tom Ford, albeit in a short quasi-interview and completely unscheduled encounter at a WWD | BEAUTY + FASHION CEO SUMMIT; I’ll admit that I was afraid [of him.] When I was working for YSL, I was... Read More
by Tim Girvin | Brands, Concepts, Trends | Oct 4, 2016
Cumular Thinking: Crowdsourcing minds and gathering the principles of cumularity Mist and collective examination of the mystery of ideas — The Cloud mind: the metaphor of fluent vapor — the clouded allegory in the context of computing, burgeoning creative, a... Read More
by Tim Girvin | Brands, Cool People, Marketing 2.0, Motion Pictures, Retail | Mar 30, 2010
Image © Warner Brothers Cinematic brand alignments, at the end of the world. I’ve worn Oakley glasses for a long time. In fact, at the last adventure, I lost my last pair — which have probably been around the world at least twice. To the end of considering... Read More
