Search results for: place making
by Tim Girvin | Artists, Concepts, Designers | Mar 22, 2016
Sometimes you go back to go forward There’s a noun that is oftentimes used in contemporary parlance: “creatives,” as a description for those that work in creative and maker space. It’s an interesting idea, using an adjective as a noun, but it works. I was sitting at a... Read More
by Tim Girvin | Concepts | Jan 23, 2016
According to the Writing Instrument Manufacturers Association (WIMA) website “The purpose of National Handwriting Day is to alert the public to the importance of handwriting. According to WIMA, National Handwriting Day is a chance for all of us to re-explore the... Read More
by Tim Girvin | Concepts | Feb 9, 2016
THE STONE THAT TURNS AND TURNS AGAIN. When a map becomes clear, there’s a path that could be drawn. It might not be for all to see. Others might see it, take those fragile steps into the unknown — and some: never again venture into the risk of the unseen, the... Read More
by Tim Girvin | Brands, Concepts | Feb 22, 2011
Can creativity be defined in a brief? What is a creative brief — and is there a point to being brief? No. Brands are inordinately complicated orchestrations. Being that they inherently involve relationships to humans, the idea of “briefness” is a... Read More
by Tim Girvin | Brands, Retail, Storytelling | Aug 18, 2010
Brand storytelling that goes back 130 years, and pitched as a marketing strategy for merchandising sales at Barney’s. Notes on selling old brands as something newly hip. Buy, here: I’m looking for True Brands. What I seek is: A story. A person. An offering.... Read More
by Tim Girvin | Artists, Cool People, Motion Pictures | Nov 20, 2009
Exploring design, art and imagination: motion picture branding, Tim Burton, and the legacy of Girvin identity and cinematic brand design. Tim Burton, MoMa, what a nice idea. As a designer for Tim Burton, I will offer that I never had the chance to meet him, work with... Read More
by Tim Girvin | Cool People, Motion Pictures | Sep 1, 2008
Several years ago I got a call from Paramount Studios to work on a project for JJ Abrams. I’d never heard of him, embarrassingly enough. Nancy Goliger, EVP of Advertising, told me to check out his TV shows, “Lost” and “Alias”. I watched... Read More
by Tim Girvin | Artists, General, Scent | Jul 19, 2008
Exploring brandstory, legacy and fragrance in a venerable enterprise of 700 years. I have been exploring Santa Maria Novella for about 10 years now. And largely the opening of my exposure has been Jon Bresler — and his group in NYC, Lafco. The opening... Read More
by Tim Girvin | Concepts, Storytelling | Feb 2, 2016
THE BIRTH OF LIGHT THE QUEST AND THE LEGENDS OF THE LIGHT FINDER I was holding light, an illumination that reminded me of a salamander of the luminous, curling like an embryo — light lizard. This, on a full-mooned night, the radiance spilling down and lighting the... Read More
by Tim Girvin | Concepts | Jan 14, 2016
INTO THE MIST — MYSTERY AND UNKNOWING, CLARITY AND KNOWING THE UNCERTAINTY OF SEEING | A JOURNEY INTO THE FOG SOCIETY Time ticks as you walk in the dark, emerging or failing light — and you realize that your true, reliable measure of momentum is the sound of your... Read More
