Search results for: storytelling
by Tim Girvin | Motion Pictures, Storytelling | May 3, 2023
For motion picture studio teams, agencies and theatrical producers, I’ve been giving these workshop presentations as a proposition to linking marketing strategy, brand storytelling and narrative illustration. In a manner, thinking of movie logos, the identity offers a... Read More
by Tim Girvin | Brands, Retail, Storytelling | Apr 13, 2023
DESIGNING LOGOS AS A PUZZLE MASTERY SOLUTION Everything’s a puzzle, in a manner of speaking—each game is a labyrinthine array of choices, that play to decision-making that, in amazement, leads to the conclusion, a win or the continuation of another game. In the legacy... Read More
by Tim Girvin | Brand Mysticism, Brands, Human brands, Storytelling | Mar 8, 2023
In the quest for finding the soulful intention of human-built enterprises—first there has to be an underpinning of knowledge about these brand systems and their architecture. Their seeds, their planting, the foliation and the nodality of their evolutions. And finally,... Read More
by Tim Girvin | Motion Pictures, Storytelling | Jan 12, 2023
DESIGNING LOGO ART IN THE CONSTRUCT OF PALÆOGRAPHY AND LETTERFORM CHRONOLOGICAL SEQUENCE. GIRVIN MOVIE LOGOS In a string of presentations in LA, as well as other parts of the country, I’ve spent time walking our process to motion picture studios, advertising agencies... Read More
by Tim Girvin | Motion Pictures, Storytelling | Oct 31, 2022
MOTION PICTURE PRODUCTION DESIGN FOR THIR13EN GHOSTS. BRAND DESIGN AND PLACEMAKING. THE USE OF SIGILLIC GRAPHICS AS A PLACEMAKING DESIGN THEOREM. What about graphical contexts in making place[s]? I think about it as a pattern language, a place storytelling—especially... Read More
by GirvinIT | Brand Mysticism, Brands, Concepts, Storytelling | Jan 19, 2022
In our experience, brands are—and should be—on a perpetual move, never quiet, always exploring, evolving, tuning and turning to new relationships and communities. And most brands do—with forward thinking leadership, they’re thinking—“we’re missing something here, we... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Oct 7, 2021
THE ALLEGORY OF THE CAVE AS A BRAND EXPLORATION THERE IS A STORYTELLING IN CAVES: HOW OLD THEY ARE, THE RIVERS RUNNING THROUGH THEM, THE JOURNEY THAT THE BRAND JOURNEYER TAKES, GETTING SOMEWHERE—INTO THE DARK, DISCOVERING SELF AND THEN OUT INTO THE LIGHT. AS WE GO... Read More
by Tim Girvin | Brand Mysticism, Concepts, Places, Storytelling | Jul 15, 2020
The Ecology of the Forest as an allegory for community, audiences and customers. We spend a lot of time studying people—watching them, listening to them and studying them in use contexts wrapped around brands. We look at how people use things, bring brands into their... Read More
by Tim Girvin | Brand Mysticism, Brands, Concepts, Storytelling | Jun 24, 2020
The soulful pathway, brand journeying—studying the modeling of the deep space of branding, metaphors, storytelling and innovations in a time of change. Everything’s changing, as well we all know. Life speed—living accelerates and complicates, death speed—death and end... Read More
by Tim Girvin | Concepts, Storytelling | Jan 15, 2020
THE MEDITATION ON PROCESSION | BRAND STORYTELLING AND *EXPERIENTIALITY How do you listen to a story? How does that work—the yarn drawn and you being woven into the tapestry of tale. We think like that—the twice-told telling, that which is unforgettable. The power in... Read More