by Tim Girvin | Brands, Places, Storytelling | Sep 9, 2007
When you look, you find. In working on a brand development project in eastern Washington, I was walking their vineyard to get, literally, the lay of the land. And, I’m looking for what lies beneath, what lies inside the brand story. And in any brand development,...
by Tim Girvin | Artists, Cool People, Designers, General, Storytelling | Sep 3, 2007
I realized that the branding visualizations that Sprint’s been doing with conductor-like expressions of people moving things, ideas, teams, etc., with light, was strangely reminiscent of something in my mind — not sure what, but it’s there....
by Tim Girvin | Concepts, General, Storytelling | Aug 23, 2007
Visual Thesaurus visualizations, brand development and GIRVIN. —- As a designer, and someone that works in the space of branding and the human character of business communications, writing plays a significant role. Moreover, there’s the issue of how people...
by Tim Girvin | General, Motion Pictures, Storytelling | Aug 1, 2007
Beowulf What calls, from ancient halls, the spirit of that other distant world, far more than a thousand and five hundred years back in the balled skein of time? Beowulf! Palaeography, or the history of the written world has long been a strategic underpinning of what...
by Tim Girvin | Concepts, General, Storytelling | Jul 23, 2007
You. The question? What mystery found, what box unopened — what, unanswerable issues — what comes forth, now found, newly discovered? What are you looking for, what is there to be ? What is that? I’ve been thinking about this a lot this weekend. What...
by Tim Girvin | Artists, General, Storytelling | Jul 16, 2007
7 / 11 / 07 1 | 1000 of a second Slow emotion. Lincoln Center | NYC The scrim from beneath. I was in Lincoln Square, the other night, upper west side, NYC — and I saw the recent installation by David Michalek. This slow motion photographic dissection of the...
by Tim Girvin | Cool People, General, Places, Storytelling | Jul 15, 2007
I had a chance to connect with friends Catherine Eaton Skinner, David Skinner and Tom Kundig at the official first public opening (at least that I was invited to) of her space on Capitol Hill, overlooking downtown Seattle. The generous studio opening was a gesture to...
by Tim Girvin | Brands, Cool People, Designers, General, Luxury, Storytelling | Jun 23, 2007
Tom Ford | The hand speaks Tom Ford sees, feels and creates what’s right for him. I went back to Tom Ford, on Madison Avenue. This time, to meet with Shirin Von Wulffen; I’d worked with her at Yves Saint Laurent. Now she’s the publicist for Tom Ford...
by Tim Girvin | Brands, Human brands, Marketing 2.0, Storytelling | Jun 11, 2007
There’s an interesting positioning here — to the concept of the elevator pitch. And while I don’t have a elevator pitch, or a request for money, I do have a modeling that relates to your premise. So, a framing. Brands are about people. And we know...
by Tim Girvin | Brands, General, Storytelling | Mar 23, 2007
What story is there when the tale is hardware and the phone set for kids? Couple that thinking with a slightly schizophrenic jumble and you’ve got brand: Kajeet. Jeet is the personality, safety — the reference, yet a gameworthy fun is woven in....
