What is the question?

by | Concepts, General, Storytelling | Jul 23, 2007

You. The question? What mystery found, what box unopened — what, unanswerable issues — what comes forth, now found, newly discovered? What are you looking for, what is there to be ? What is that? I’ve been thinking about this a lot this weekend. What...

slow emotion

by | Artists, General, Storytelling | Jul 16, 2007

7 / 11 / 07 1 | 1000 of a second Slow emotion. Lincoln Center | NYC The scrim from beneath. I was in Lincoln Square, the other night, upper west side, NYC — and I saw the recent installation by David Michalek. This slow motion photographic dissection of the...

The Elevator Pitch

by | Brands, Human brands, Marketing 2.0, Storytelling | Jun 11, 2007

There’s an interesting positioning here — to the concept of the elevator pitch. And while I don’t have a elevator pitch, or a request for money, I do have a modeling that relates to your premise. So, a framing. Brands are about people. And we know...

Kajeet

by | Brands, General, Storytelling | Mar 23, 2007

What story is there when the tale is hardware and the phone set for kids? Couple that thinking with a slightly schizophrenic jumble and you’ve got brand: Kajeet. Jeet is the personality, safety — the reference, yet a gameworthy fun is woven in....

Storytelling

by | Brands, Storytelling | Nov 7, 2006

Bill Virgin, Seattle PI To the nature of shifting marketing, to marketing environments…I’d offer this: We tend to visualize the shifting of messages, for businesses, as a tuning of the story. So if there’s the implication that a brand, for example,...

Heatherwick Models of Flow…NYC

by | Designers, Retail, Storytelling, Trends | Nov 7, 2006

SLICE CURL PEEL MELT. Thought you might enjoy this, the detailing of Thomas Heatherwick’s work on Longchamp, Soho, Manhattan. Maybe you’ve seen it, already. I was down town working, Soho, took a break, and went there: shot. Frankly, I’m actually not sure that the...

Puma Stretching Ferrari

by | Interior Design, Retail, Storytelling, Trends | Nov 3, 2006

I was working back east, around Princeton and elsewhere out there, and came to this new modeling for Puma. I really like the floors, which seem like they are made of some kind of silvery slop, hardened. And there are other really strange materials as well — spongy...

Making Ballet

by | Brands, Retail, Storytelling | Oct 4, 2006

I spent the day with Balletmakers | Capezio the day before yesterday. It was Cristina and I. Some interviews, some research, some connections. More gathering. This will be going on for a couple of weeks, the two of us. But there were intriguing other insights into the...