iPhone + Self Defense: bullet-proof shield
Image: iPhone Defender As the world gets trickier, let's think about products as self defense strategies. I'd written a while back, only days ago, about the idea of design strategy -- DESIGN THINKING AT APPLE. Actually, I've no clue as to whether the team there...
Human Brand Strategies | Exploring the alignments between personal branding and enterprise: what lies beneath?
Photo by Dawn Clark, AIA LEED AP Every brand is made for humans. Every human could be a brand. What's the story? I was a student at The Evergreen State College, and I was asked to offer a presentation at a networking event to support the school, as well as the...
OLD SPICE: SCENT, BRANDSTORY, SOCIAL MEDIA: LEGACIES AND INNOVATION
The classic buoy-shaped original bottle: Old Spice BRAND HISTORY, EVOLUTION, EXPANSION: THE LEGACY FROM SHULTON TO P&G. THIS blog is about scent. And brand. And story. And song... Play the Jingle! Speaking with a friend of mine, years back, Global Brand Creative...
Tabasco | True Brands: Beautiful Authenticity | Truth in the telling series
Holistic brands: Tabasco and the nature of geographic reference. Brands with a story that are linked to place. I’m looking for True Brands. What I seek is: A story. A person. An offering. Integrity in the making. Care fullness — in the distribution. And a legacy that...
Ravens + Dermalogica: Brand allegories with Corvids
Seeing better, the sharp-eyed, or the old ones of the forest? What's the patterning? Ravens, eyes, Tom Ford and now Dermalogica? Just a note, but what's the thread of the archetype -- Tom Ford eyewear and now eye recovery, with Dermalogica? More to the nature of brand...
Design Leadership Principles of Steve Jobs and the Apple Empire: The Twelve Steps of Design Discipline.
Jonathan Ive and Steve Jobs What's the point of leading if you're not in front? I was studying overviews on Steve Jobs, Apple strategy, some thinking about leadership and the reflection in consumer relationships and Apple marketing, but more particularly about the...
The Lost Sketchbooks of Guillermo Del Toro
Exploring the journal, the working process and the act of creative development Guillermo Del Toro | Pan's Labyrinth I've written and spoken publicly in the past about the concept of the journal -- the annotated sketchbook -- as a place of making ideas. These days, I...
RAVENS, TOM FORD, EYEWEAR AND BRAND MYTH: THE LEGACY OF THE CORVID IN RETAIL BRANDSTORY AND MERCHANDISING.
The raven as the icon of black beauty, primordial intelligence, mystery and the old ones. RAVENS AS THE DARK STORYTELLER, THE MYTHIC BLACK RAINBOW. Is the etymology of corvid derived from the ancient Proto-Indo European seed sound kos, for shout? That would seem...
SEEKING INSPIRATIONS | CREATIVE MENTORS: HAROLD BALAZS
SEEKING INSPIRATIONS | CREATIVE MENTORS: HAROLD BALAZS: THE DEFINITIONS OF DESIGN SPIRIT: A CHILDHOOD, RECALLED GROWING UP CREATIVE | WHO'S THE TEACHER THAT PLANTS THE SEED? Creative [V I B E] is juice, it's jazz, it's fire; unquenchable -- it's not dying, it's not...
REMOTE WORK:
Seeking beauty, active focus, and contemplative strategy in remote locations: working someplace other than where you're supposed to be. Found in the dirt, as a reminder of something special, recalled in a remote place of work. I've thought about -- and practiced --...