Search results for: brand-instinct
by Tim Girvin | Brand Mysticism, Concepts, Storytelling | Aug 11, 2022
TIERING MESSAGING AND LAYERING OF INTENTION IN BRAND NARRATIVES AND STORYTELLING In my earlier work as a calligrapher and lettersmith, I explored—and still study in our work—the idea of layering messages. I see this as a kind of palimpsest—letters on one tier, a... Read More
by Tim Girvin | Brand Mysticism, Concepts | Jan 2, 2019
ISN’T IT SO THAT OUR JOURNEY IS A STRIDE TO FINDING? It’s the quest and questioning of—the something in and of ourselves—the walk and the wander that powers the light of our creativity, which is a spiritual path—since really, creativity is about spirit. And spirit =... Read More
by Tim Girvin | Brand Mysticism, Concepts | Jul 11, 2018
YES, THAT’S YOU: NOTHING, ERASED, WASHED-CLEAN, THE PROVERBIAL BLANK SLATE? I found this twice, two objects that were mysteriously titled: “intentionally blank.” First time in a hospital room. Then another in another in a different place. “Intentionally blank.” What... Read More
by Tim Girvin | Brand Mysticism | Apr 4, 2018
THE *EXPERIENTIALITY OF SENSATION IN THE AESTHETICS OF AGING AND BEAUTY When I was younger, I had a proclivity for rust. I liked walking on rough, more than smooth. I liked floors that were worn-down and made of aggregated materials. I admired sand-blasted things. I... Read More
by Tim Girvin | Brand Mysticism, Brands, Concepts, Storytelling | Aug 25, 2015
Design as a Transportive Tool ––––––– We’ve talked about sigils. Most of you might know about the sigil as a House Seal in the Game of Thrones. And I’ve written long about them — the sigil, the signal, the signature, the signing. I reach back to my childhood for the... Read More
by Tim Girvin | Brands, Concepts | Jan 28, 2016
I’m looking for paths. The turning — Every thing turns and spins in its order. What? That? I’ve been out, looking at the stars, pondering the turning — and now, the great waves, that roar and roll, persistently. Listening to the water — the turning and churning, waves... Read More
by Tim Girvin | Brands, Concepts, Designers, Storytelling | Feb 3, 2015
Make something. Use your hands. What’s coming back to me is the realm of the personal — that which is made by a person, from that person, to me. As we’ve moved GIRVIN from downtown Seattle [they’re demolishing our building] to the bottom of West Queen Anne, we’ve all... Read More
by Tim Girvin | Interior Design, Places, Trends | May 17, 2013
The Waves of Brand Story from the Light When I walk into a place, I think about what I feel. When I watch a person — in my room, my immediate space, I watch them wholly. When I look at, read a story, I try to sense it, that telling, before I do anything else. I... Read More
by Tim Girvin | Concepts, Marketing 2.0, Retail, Trends | Mar 15, 2012
Sometimes the best path Is the slow and watchful. Sometimes in the planning of strategy, for your life, brands and other enterprises, striking out the mapping of the path — moving forward: slow down and study the surroundings as you move forward. Pay close... Read More
by Tim Girvin | Brands, Concepts, Cool People, Designers, Human brands, Interior Design, Luxury, Places, Retail, Storytelling, Trends | Sep 1, 2011
WORKING IN PARIS, I’VE BEEN STRUCK BY THE CHARISMA OF PARISIAN RETAIL DESIGN, STORY, PASSION. THERE IS A SENSE OF LIVELY EXPERIENCE IN EXPERIMENT. EXPERIMENTAL EXPERIENCE — how can you build a retail concept that might be simply built in a place, and... Read More
