by Tim Girvin | Artists, Brands, Concepts, Cool People, General, Luxury, Scent, Storytelling | Apr 5, 2008
The power of two, of community, relationships in development — and the world of fragrance. I’ve written about scent — working in that brandspace, contemplating the spirit of fragrance in the worlds of commerce, personality, travel, integrated... Read More
by Tim Girvin | Brands, General, Luxury, Retail | Dec 27, 2007
Susan DeChillo | The New York Times I first met Steve Jobs in the 80s. Actually, it was at Stanford. He was there, speaking. And I was there, listening. Afterwards, I went up to introduce myself. And we went from there. I worked on the Macintosh launch and technology... Read More
by Tim Girvin | Brands, Concepts, Human brands, Storytelling | Apr 29, 2014
The journey of the answer. Anytime you have an answer, there was a question before. And any question is a quest — it’s a journey, from one place of comprehension, the grip of knowing, to the pathway to a step of insight. And in that in sight, you see in. I... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Feb 27, 2014
Defining locality and brand presence What is on the surface and lies beneath? I was walking in the dark — that, a metaphor unto itself — and looking on the street, with the light filtering and flickering in the wind-riven trees, casting quivering shadows... Read More
by Tim Girvin | Concepts | Sep 12, 2013
The Talismanic Alphabet, Mystical Calligraphy. It’s been said that the roots of the alphabet aren’t a scientific and archaeologically sequenced discovery, but rather a revelation, something from the magic of meaning, the scribing of the psychic... Read More
by Tim Girvin | General, Places, Retail, Trends | Jun 20, 2013
A Place has a Pattern, a Brand has a Chromosomal Character, That is Evinced in Visual Language; and so too, Language is a Patterning. I’m looking for patterns; I’m always looking for the patterning of things that I know on the surface, and the patterns and... Read More
by Tim Girvin | Brands, Storytelling | May 30, 2013
The Light of Brand, the Voice and the Tiering of Message Messaging and stair-stepping access in community Given the entirely human nature of brand, the enterprise of humanity, the idea of thinking about brand as a poetic expression, isn’t entirely without... Read More
by Tim Girvin | Brands, Concepts | Apr 22, 2013
The Search for Beauty — the Beauty of You, The Brand of You, and Others. In the quest for the truth of brands, the soul and heart of their storytelling — invariably, appropriately, there are humans involved. People make brands — mostly for other... Read More
by Tim Girvin | Brands, Concepts, Places | Apr 5, 2013
Exploring brand culture, in a circumspect study I was talking to a client about getting into a place — “when you’re in, what do you see, what do you sense?” Being one that works in retail and restaurants, as an experience designer, I tend to... Read More
by Tim Girvin | Brands, Interior Design, Marketing 2.0, Storytelling | Jan 2, 2013
Windows as the Eyes of the Soul of Wellness The tradition of windows in the merchandising of ideas. At the street level, a building’s windows are, in a manner, the eyes and soul of the bridge between the heart of the building, its occupants and the brand that... Read More