by Tim Girvin | Brands, Concepts, Scent, Storytelling | Jun 17, 2014
Anytime? In the work of brand, are you ever off, or always on? I was walking this remote road, and I found this sign in the middle of anywhere, no where — “ANYTIME.” When I find signs like this, I’m prone to ponder their meaning — as if...
by Tim Girvin | Brands, Concepts, Storytelling | Jun 12, 2014
Looking at the dark side of brand, their strategies, and their stories. In the work of finding the heart and soul space of a team of entrepreneurs, their creation, a brand and the story of their telling — community and relationships — sometimes a darker...
by Tim Girvin | Brands, Concepts | Jun 5, 2014
I was trying to connect with what I thought was an open resource — a brand, an enterprise, a place, a team of people. Nope. What if you were closed all the time? [Image: a door on 30th Street | off Madison, NYC]. I tried to sync up with the team, the brand, the...
by Tim Girvin | Concepts, Places | Jun 3, 2014
Isn’t it so — that you find your space — and, it’s you, your story, that will define and make your own place? I walked into a painter’s workplace, a studio – in NYC. It was, to all expectations of pretense, a good studio, a study in...
by Tim Girvin | Concepts | May 27, 2014
The Power of Person to Person I was working in San Francisco, walking the streets of Chinatown and contemplating the nature of the work that we all do. It’s a gate, to a bridge, a point of transition — from one step to another. And the portal to a person....
by Tim Girvin | Brands, Concepts | May 22, 2014
Brands That Live in the Dark Is there ever a brand that lives on the quiet side, unknown, unseen — but quested after? Can you think of one? If you’re a searcher for the unknown, you walk out to where others do not. You go where others care not to linger....
by Tim Girvin | Concepts, Places | May 13, 2014
The Context of Holistic Branding, Experience Design and the Person Earlier, in NYC, I was talking to an Aikido master about sensation — and the sphere of awareness. It might be suggested that Aikido — a “way of ki,” is more about finding the...
by Tim Girvin | Concepts, Cool People | May 11, 2014
The Mothering of The Mother In my journey, I’ve studied the creative molding process as a man driven and bidden by the magicspell of making. In college, the 70s, I read Erich Neumann’s monumental undertaking “The Great Mother” which was...
by Tim Girvin | Concepts, Places, Retail, Scent | May 8, 2014
The Design of Fragrances From The Forest Sometimes, it’s a ritual. A gathering of clans, spirits, prayers and reaching to another place, the plane of the unseen. Sometimes, it’s just fire, smoke and the vapors of translation — from woods and grasses...
by Tim Girvin | Concepts, Designers, Places, Storytelling | May 6, 2014
There are bad signs, and then there are worse signs. In the journey of a designer of signing and related environmental graphics — the core point of the design strategy is storytelling — the story might be: this is the place; go here, do not go here, you...
