Search results for: brand-instinct
by Tim Girvin | Concepts, Places | May 13, 2014
The Context of Holistic Branding, Experience Design and the Person Earlier, in NYC, I was talking to an Aikido master about sensation — and the sphere of awareness. It might be suggested that Aikido — a “way of ki,” is more about finding the... Read More
by Tim Girvin | Artists, General, Scent | Jul 19, 2008
Exploring brandstory, legacy and fragrance in a venerable enterprise of 700 years. I have been exploring Santa Maria Novella for about 10 years now. And largely the opening of my exposure has been Jon Bresler — and his group in NYC, Lafco. The opening... Read More
by Tim Girvin | Brands, Concepts, Cool People, Human brands | Jan 12, 2016
David Bowie | Passionate Blood: the emergent hunger of the darker side and the Quest for Light. Exploring the quest of Light and the Dark — the preternatural (brand). I’ve made some observations in the past, about the patterning of passage: people die; and human... Read More
by Tim Girvin | Brands, Concepts, Storytelling | Mar 17, 2015
THE THREADING OF IDEAS: THE WEFT, WARP, AND LOOM OF DESIGN As a designer, there can’t be a metaphor more powerful than weaving — the ultimate layering of storytelling — the fantastic pattern-maker and emblem of discovery. In our work, we persistently speak to the... Read More
by Tim Girvin | Concepts | Jan 29, 2015
THE JOURNEY OF DISCOVERING IS NEVER A STRAIGHT LINE Brand. Place. Team. Community. Who is it, where is it, what is it, who are we talking to? When there is a new inquiry — a brand to be evolved and rebooted in some manner — I make it a point to get out there, wander... Read More
