Search results for: messaging
by Tim Girvin | Concepts | Oct 20, 2022
INSPIRATIONS FOR CREATIVE ACTION, MESSAGING AND DESIGN | THE DEEP STORYTELLING OF THE SEA When I was a child, growing up in Spokane, there would be the occasional parental inquiry—“it’s time for the Opera—a vacation, and where would you like to go?” I had an answer,... Read More
by Tim Girvin | Interior Design, Places, Retail | Oct 13, 2022
2001: A Space Odyssey IN 1968, I WAS FIRST STRUCK BY THE NOTION OF INTEGRATED DESIGN. I WAS 15. When I think about powerful moments of design discovery, it was likely Stanley Kubrick’s film, 2001: A Space Odyssey that taught me about the idea of thematic consistency,... Read More
by Tim Girvin | Brand Mysticism, Brands, Concepts | Sep 15, 2022
IN THE RING—THE STANCE, THE FOCUS, THE BALANCE AND THE SPEED. I tend to think about everything as a metaphorical expression—there’s a poem, everywhere; there’s a story behind everything; there is something which lies beneath—and it’s worth looking in, listening,... Read More
by Tim Girvin | Brand Mysticism, Brands, Concepts, Storytelling | Aug 25, 2022
VISUALIZING INFORMATION AS A STORY In a recent grouping of discussions, with a late 19th century-influenced designer, innovator and color theorist, we talked strategy and the tiering of information—in her brand-building around the presumptions of color gravity: the... Read More
by GirvinIT | Cool People, Designers, Interior Design, Places, Storytelling | Aug 18, 2022
IN THE HISTORY OF A PRACTICE THAT HAS OPERATED CONTINUOUSLY FOR NEARLY 50 YEARS—SINCE OUR FOUNDING IN 1976—THERE MUST HAVE BEEN A LOT OF DIFFERENT STUDIOS, RIGHT? YES, MANY. AND MANY MOVES. That comes out to the following sequence, setting workplaces @ The Evergreen... Read More
by Tim Girvin | Brand Mysticism, Brands, Places | Jul 13, 2022
THE ORDER OF PATHWAYS AND THE TOUCH OF THE MEMORABLE M A K E A M A Z E M E N T. As brand designers—as with any part of human creativity, “a making” or the construction of a visible object, the made art or the scribed breath of a poem—the point would be to answer this... Read More
by Tim Girvin | Brands | Jan 23, 2025
Could a brand be so beautiful that it should be made into jewelry? “Sure,” says Susy Korb, an earlier Creative Director at Tiffany&Co., she asked, “Could we create a font that could be used in our print, as well as for actual fabrication into precious... Read More
by Tim Girvin | Artists, Brands, Concepts, Marketing 2.0, Trends | Mar 4, 2022
MEDITATIONS ON THE SHAPE OF CONTENT In the moment of inspiration, everyone “thinks” something and converts this to some framing of expression. Could be handwritten, a journal entry, a sketched missive, drawn on an iPad or typed out. It’s the shaping of content that... Read More
by Tim Girvin | Concepts, Places, Trends | Feb 10, 2022
MEDITATIONS ON REMOTE WORK. THE SEARCH FOR MEANINGFUL BEAUTY, THE QUEST FOR ACTIVE FOCUS IN ATTENTION AND THE CONTEMPLATIVE STRATEGY OF WORKING IN REMOTE LOCATIONS—SO-CALLED: WORKING SOMEPLACE YOU’RE NOT SUPPOSED TO BE. An old scrap of handmade paper, hanging in a... Read More