by Tim Girvin | Concepts, Interior Design, Marketing 2.0, Places, Storytelling | Feb 20, 2014
Thinking Through Journey and Customer Procession — the Strategy of Designing a Way for Guests, Clients, Experiencers of Your Story A key to storytelling will be journey. Like the finger guided on the progression of the type, and page arrangement, turned in the...
by Tim Girvin | Cool People, Human brands, Storytelling | Feb 17, 2014
2011, photograph by ©Steve Henke The Agent, An Axiom of Ayurvedic Principles, the Founder of Aveda, Intelligent Nutrients, Moves On. Remarkable people have a weaver-like mingling of a tapestried storytelling that frames out the threading of their lives — they...
by Tim Girvin | Concepts, Storytelling | Feb 13, 2014
WHAT THAT COMES DOWN TO, IS WHAT TYPE, ARE YOU? When I interview people, prospective employees, client and team interviews, I watch for handwriting. How does a person sign their name, how do they take notes, how do they hold a pen? Everything tells a story. In...
by Tim Girvin | Designers, Storytelling | Feb 11, 2014
THE DEMOGRAPHY OF EVERYONE The Journey to Knowing Who You’re Talking To As a designer, you need to design to craft and tell stories, create messages and visualizations that connect with people. To link to people’s emotional points of gravity — that...
by Tim Girvin | Concepts, Places, Storytelling | Jan 21, 2014
Don’t go here. Walking an old and beautiful island road, I found this turn off, along with a metal cut-out signing warning: “No.” Why not? What “no” out there?” Of course, I went out there. I can recall a time when I saw a Charles...
by Tim Girvin | Concepts, Places, Storytelling | Jan 9, 2014
The Layers of Intention and Storytelling in the Context of Message and Community As students of environmental design and signing, we’re endlessly studying typography and messaging, signing and fabrication — and, in the end — placement and meaning....
by Tim Girvin | Brands, Concepts, Storytelling | Jan 7, 2014
It would be better if it was true In the soul-searching of positioning and the right angle of brand, to story, cult and culture and truth in the telling, the woven fabric of brand experience and the personality of that narrative will be far better if the foundations...
by Tim Girvin | Concepts, Cool People, Storytelling | Dec 6, 2013
In the Quest for Light, Being Beauty and the Bearing of Story I recall a time in the mountains of the Himalaya, a remote monastery, I met a tertön. Treasure finder. An 8-year-old-Light of a Being. His role, in his layering of being — treasure discoverer. In...
by Tim Girvin | Brands, Concepts, Human brands, Storytelling | Dec 4, 2013
The stride to a convincing victory Sometimes, the work is laden with inspiration. You meet someone, work with someone, their brand, their story, and the power of the passion, the energy, is a viral contagion; it’s like “I wanna be around that!” Get...
by Tim Girvin | Concepts, Storytelling | Sep 26, 2013
The journey out, and the journey back; looking forward to where you’ve been. I was rowing, and as I pull ahead, off the beach and into the choppy slipstream of the salted sea channel, out to the open oceans, I saw that I was rowing away from where I had been,...
