What is wow? Girvin image above: a streetside wow, cast iron, Queen Anne Hill, Seattle. I was writing a proposal and overview for a client. And I used the opening: Wow! That was the first word. I...
THE BRANDQUEST® FOR AMAZEMENT Isn’t it so that we’re all looking for wonderment—that state of surprise and amazement? I was talking to my father about my work—“why are you still doing it?” He...
The Quest for Amazement I’m a Scot; and “wow” is a Scottish word from the 1500s. I find another reference of equal interest, the Southern New England Algonquian [Narragansett]...
Old Coolness | Logo history Image credit: StockLogos In the past, countless logos show the character of the original brand personality. Does modernization take away the soul of their launching...
Rethinking rethinking — and the cycle of innovation — finding wowness. What is life but a string of refreshments — a discovering: a way of seeing, momentarily — a challenge,...
PRINCIPLES OF ABOVENESS THE STATE OF WOWNESS* IN THE NATURE OF SEEING, THERE ARE DIRECTIONS – THE VECTORING OF PLACE AND SITE, SIGHT SEEN AND UNSEEN. BUT IT DOES COME DOWN TO THE LOOKING – AND THE...
The shock of the new, the spectacle of surprise Tim Girvin | Spain I like the idea of standing out — something that’s a surprise — it’s a shock. Then again, you probably know...
Designing Magic: The Draft of the Letter as the Quest for Mystery Everyone knows that occult really means hidden. But in that, one might surmise that the Cult of the Occult would be nothing more...
LOOK UP, LOOK OUT | PRINCIPLES OF ABOVENESS | GALLERY III THE STATE OF WOWNESS* IN THE NATURE OF SEEING, THERE ARE DIRECTIONS – THE VECTORING OF PLACE AND SITE, SIGHT SEEN AND UNSEEN. BUT IT...
INTENTIONALLY BLANK? I found this in a hospital room. And I was thinking, “what is it for, really?” This room is intentionally supposed to be blank? Empty? An interesting discovery for a...
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